Create a registration with fundraising event
To learn more about events on GoFundMe Pro, join our weekly events training.
- In your GoFundMe Pro account, select Campaigns
- Select Create New Campaign
- Select Hosted event > Registration with fundraising
Campaign details
Fill out your campaign details in the form that appears. If you aren’t sure what to enter, use a placeholder. You can always edit this information later.
Note: If you want to set up domain masking (a branded URL), you need to complete the domain masking process before creating a short URL.
Registration details
Enter your basic registration information into the corresponding text blocks. These will appear on your campaign's landing page so supporters can register with a simple click. You can offer unlimited tickets and make them free by checking off the appropriate boxes.
Who covers the fees?
Choose whether your organization or the customer pays the transaction fees. If you choose to have customers pay fees, the fee will automatically be added to the ticket cost.
Registration description
Select Edit Details and use the editor to customize your registration details. Enter a description that explains what the ticket gives access to. That way, attendees know exactly what their purchase entails.
Fee estimate
The Fee Estimate block will display the estimated fees. If you choose to have customers pay the fees, the total will adjust to match this fee. If the tax deductible amount is different than the cost of the registration, then you can change that here as well.
Registration dates
Remember to set the date when your registrations are available—this ensures that they appear when you publish your campaign. If registrations do not appear on your landing page, be sure to check the dates you have set.
Fundraising commitments
Turn on fundraising commitments here. With fundraising commitments, you can challenge your supporters to raise a specific amount by a specific date. Learn more about fundraising commitments.
Registration costs
Select Allow to credit the cost of registration toward your supporters’ fundraising pages—this adds activity to their page which can attract more donations. Turning this feature on part way through your event will not be retroactive and will only apply towards new registrations.
Note: Select Duplicate to duplicate your registration or select ADD to add a new registration. If you only need one ticket type, select Next Step when you have added all event registrations.
Save your draft
After entering your campaign’s details and creating registrations, you can set up the basic design of your campaign pages. But, we recommend you save a draft and skip ahead to the designer where you can easily build your campaign exactly to your organization’s needs.
Select Save & Exit at the top of your screen. It will take you to the Campaign Overview.
Designing the landing page
The landing page is the first page your supporters will see. It is where supporters can register for your event and create fundraising pages. With the designer, select anything in the preview to edit.
- Select the Pages tab
- Select Landing Page
- Select Design to customize your campaign’s landing page
Header
The Header block appears across the top of each of your campaign’s pages. Select the header in the preview to open your design tools. You can use these tools to change the logo and background color.
Hero
The Hero block takes center stage on the campaign’s landing page. Select the part of the page you want to edit and your design tools will appear automatically. Here, you can edit your page’s headline and background. This block is also where you can edit the progress bar and donation button for your campaign.
For videos and lessons on campaign building, visit GoFundMe Pro Academy.
Tip: To use a logo or image for your headline, flip the Headline Image switch and upload an image like normal. We recommend using headline images when possible, even if the image is simply a line of text with a transparent background because they tend to look better. For best quality, use a png image file with a transparent background
For the best quality Hero Image, use a 1280 x 720 px image. If you do not use an image, you can choose the background color that displays instead.
About
In the About block, you can write your crowdfunding campaign description and tell the story of your cause. Select the text in your preview to open your design tools. Use these tools to edit the content and change the background.
Tip: Keep it brief and use powerful quotes and statistics to spark interest in your campaign.
Progress circle
Progress circles are a great way to build momentum for a campaign by showing how close you are to a goal.
To begin, select the progress circle directly. Customize this section by including registration and donation buttons. You may also customize the color and background.
Tip: We recommend you turn this feature on after you have reached 20% of your fundraising goal. This helps to entice supporters to join a campaign that is taking off.
Location
For in-person fundraising events, include the location of the event here. Use the headline to name where the event will take place and give a quick description or directions in the description text block.
Fundraising leaderboard
Showcase your top supporters, teams or individuals, on the landing page. This is a great way to give recognition to supporters or encourage friendly competition.
Designing the team page & fundraiser pages
Supporters who choose to fundraise as a team or individuals will have access to a team or fundraiser page. This section allows you to set the options that display when supporters create their team and fundraiser pages. They will be able to add their own picture, change the initial story and post updates, but can’t change background image or colors—this keeps your branding consistent.
- Select the Pages tab
- Select Team Page or Fundraiser Page
- Select Design to customize your Fundraiser’s pages
In the designer, select anywhere in the preview to automatically open your design tools. Customize the page’s default photos, headline, and story. Your campaign header will carry over from the landing page. Remember to select Save & Update Page when you are finished.
Tip: For best quality Cover Photo, use a 1400 x 460 px image. If you added a background image to your landing page, it will appear here as well. You can change the cover photo by uploading another image.
For Default Photo, we recommend photos with multiple people or an image with a relevant theme and color.
The Default Story Title and Story offer supporters the opportunity to explain why they are fundraising to their peers. Supporters can update their personal story, but a customized default story gives supporters a better idea of how to explain the benefit of your cause and sets a high standard across all fundraising pages.
Turn off donations
Sometimes you want to run an event without asking your attendees to make an additional donation. In your event's settings, you can turn off the entire donation page and the donation request that appears during checkout.
Donation page
To turn off the donation page, select Details and then Donation Page. Under Donation page availability, select the option to make the page unavailable.
Turning off the page will remove the "Donate Now" button from your event's landing page, as well as any other donation buttons on the page or in the activity feed. Additionally, turning this setting off will make all other donation page settings unavailable.
Donations during checkout
When an attendee checks out, they are shown an option to make an additional donation to your organization. You can turn this prompt off by going to your event's Details and selecting Checkout.
Next steps
From here, complete your Donation and Thank You pages before publishing. Also, be sure to edit your campaign settings and personalize emails.
For more information on completing your campaign, view the guides below:
- Intro to donation pages
- Edit legacy donation page settings
- Salesforce integration and events
- Edit donation receipt emails
- Set up legacy campaign emails
For a full walkthrough of building your campaign, visit GoFundMe Pro Academy